Ultimate Guide -Chapter 17

Don Massenzio's Blog

Independent Publishing Statistically Speaking

I don’t think that independent publishing is going anywhere anytime soon. With advocates like Hugh Howey and even traditional authors dabbling in the platform, it is here to stay. This blog will show how the numbers support this assertion. As I researched this article, certain encouraging, and some surprising, trends emerged.

hugh howeyPhoto Credit: en.wikipedia.org

For instance, from a July, 2014 article in Publishers Weekly, I discovered that the “Big Five” traditional publishers now account for only 16% of the e-books on Amazon’s bestseller lists and independently-published books represent 31% of e-book sales on Amazon’s Kindle Store. This is an encouraging statistic. The article also reveals that independently-published authors are “dominating traditionally published authors” in sci-fi/fantasy, mystery/thriller, and romance genres but and are also taking “significant market share in all genres.” Since my work is mostly in the mystery/thriller genre, I was encouraged to see this as well.

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Top Excuses for Not Writing a Book

Don Massenzio's Blog

You’ve always wanted to write a book. You know you have at least one book bouncing around in your brain. So what’s stopping you?

I’ve been there. I’ve had the desire to write a book my entire life. I had many fits and starts, but always found an excuse not to do it. Finally, at the tender young age of 50, I published my first novel. I’m now 53 and I’ve published five novels, a collection of short stories and a non-fiction book on independent publishing.

I’m not bragging about this. I kick myself every day for not starting 20 or 30 years sooner. The only thing that allowed me to finish my first book is that I stopped making excuses.

This post is a look at the top excuses that keep many of us from unleashing that inner author on the world. Take a look at them and feel…

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Extra Innings – Part 2

Don Massenzio's Blog

This week’s installment tells you a little bit more about the lonely life of our main character, Joe. Much of what you see about the businesses and surroundings in this story are taken from my actual upbringing in upstate New York. We are learning a bit about what will motivate Joe to take the actions that he does in the coming chapters.

I hope you enjoy this week’s installment of Extra Innings. I welcome your feedback. You can catch up and read Part 1 HERE.

Inning 1

Out 2 

For lunch, Joe found himself driving to the north side of town. He felt like having a good hot dog and the best in town were at Harry’s, a small 75 year-old institution that made it’s own mustard and served Hoffman Hot Dogs and Coneys brought in from Syracuse, NY. The same dogs were served at Maxwell Stadium which happened…

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A New Serial – Extra Innings

Don Massenzio's Blog

Last week, I posted the last installment of my stream of consciousness serial, Road Kill. It ended up being substantial enough that it will be edited and published in book form at some point.

I really enjoyed writing it and it forced me to sit down and write at least 1,500 words of original material each week on a schedule.

I’m now introducing a new serial in a totally different genre. It’s a genre I really haven’t published much, sci-fi/supernatural, except in the form of short stories.  This story was inspired by a book that I read. I don’t want to reveal the inspiration yet, because I don’t want to give away too much of the story beyond this introductory chapter.

For now, I’ll just reveal Chapter 1 and look for your feedback.

Extra Innings – Inning 1, Out 1

 Triple A baseball is just one step below the…

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Road Kill Part 32

Don Massenzio's Blog

This story will definitely become a book once it’s complete. I’m just not sure if it will stay in this first person narrative, or if I will rework it to be a 2nd novel in the Brad Rafferty series (the first being Blood Orange). If you have thoughts on this, please let me know.

In the meantime, here is the conclusion of this story, I hope you’ve enjoyed it. There will be another one coming that I have been cooking up for a while. It will be a totally different kind of story, but I think my blog is a good place to test out different types of writing.

Please enjoy this last installment of Road Kill. If you want to catch up on previous parts of the story, there are links at the end of this post.

Road Kill Part 32 – The Big Match

We now knew…

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The Ultimate Guide – Chapter 14

Don Massenzio's Blog

Your Best Marketing Tool – Write Your Next Book

This chapter is about the activity that most of us probably enjoy the least, marketing our work. This is more than just posts on Facebook and Twitter. This is the part of independent publishing that I dread and that is the most cumbersome. To say you are an independently published author really means that you are taking on two full-time jobs, that of a writer and of a publisher.

I’m sure most of us would just like to write and ignore the marketing. Unfortunately, if you want to gain exposure, this is an unavoidable aspect of what we do. For the mundane marketing tasks, such as posting to Facebook and other social media outlets, I try to be efficient without spamming social media. Social media does have the word social as part of it. Things like automation and cut and paste marketing…

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Road Kill Part 31

Don Massenzio's Blog

The story is reaching it’s end. It’s apparent that I have enough to turn this into a book, possibly a continuation of the series started with Blood Orange. I’ve enjoyed posting this as a weekly serial and will be doing it again with another story that will be quite different from this one just to test the waters with a different genre.

Now, without further delay, please enjoy Road Kill Part 31. If you want to catch up on the previous parts, there are links to them at the end of this post.

Road Kill part 31 – The Stadium

About two minutes after Donovan left the room to head to Miami, Rafferty nodded at one of his men that had been lurking in the background and he left the room as well. It went without saying that he had put a tail on Donovan and that he didn’t…

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